It was not so long ago that anything IT related would include a chunky bit of hardware that would take up space within the office. Oh how times have changed!

Now making physical technology almost redundant the Cloud storage is ruling over the software world, and brining in a new era of secure solutions.

Where once heavy machinery could be damaged and stolen, now the cloud hides away on the World Wide Web, taking away the issues of a vulnerable environment.

It’s rare that such a change in IT has created a storm in the way that companies can now do business, but the storm Cloud systems have created means there is accessibility for all.

Many of the big software brands including Microsoft, have created Cloud systems such as this one, which don’t discriminate against any business size. Big or small any business can now afford a cloud system.

And with the amount of benefits that come with Cloud systems compared to its ancestor the profitability of any business can be boosted.

A New Generation

Just when many small businesses thought that such useful tools could only cost them large sums of money, many Cloud systems such as CRM software is now available as a pay-as-you-go contract. Letting companies keep up with their competition for a more manageable cost, and making business an even playing ground for all.

The accessibility of Cloud systems teamed with its clear ROI, means that there seems to be no business that hasn’t invested in a form of Cloud software in one way or another.

More Control

Traditional outsourcing of IT solutions could be a headache for many companies that wanted a quick solution. And changing when you had a problem was something that any business owner would dread having to do.

But one thing that the Cloud is heavily impacting is the way that outsourcing is being done. Providing complete control that the traditional ways simply cannot compete with.

If you don’t like your Cloud server, it’s simple enough to change.

Streamlined Marketing

As many businesses have a complete marketing mix, it can be hard to keep on track of what’s working and where the leads are coming from.

With marketers estimated in this report to be spending over 540 billion globally, there is serious money being spent on marketing, and with such staggering figures, businesses need to know that the money they’re spending is well worth the investment.

Cloud systems like CRM have the facility to enable businesses to track the success of their campaigns and gain the data that can help them improve their marketing.

With the ease and accessibility that Cloud software now offers many companies, it’s no surprise it has become the most talked about IT change, because it’s changing business.